CX Perspectives
Customer Experience Audit: Domino’s Making the Right CX Choices
Editor’s Note: This post is part of a series of Customer Experience Audit. See all cx audit stories. Domino’s Pizza made two CX bold moves . They changed a nearly…
Lessons Learned at the Forrester Conference: “Data is the New Sexy”
Once a year I look for an event or a conference to attend where I can learn something new and get better at what I do. This year I attended…
4 Career Tips for CX Professionals
In honor of the 4th of July, we are rounding up 4 career tips for CX professionals. Set aside some time during the break from work to take stock in your CX career and evaluate the steps you need to get to the next level.
How To Create A Customer Journey Map (Free Template)
In my recent article, I wrote about “WHAT Is a Journey Map and WHY Do It?” Once you understand the importance, you may be wondering HOW to get started and improve your CX skills. If so, you have come to the right place. Learn three actionable tips and get a free template.
Customer Journey Map. What is it? Why Do It? (Part 1)
A customer journey map is a simple concept: it is a diagram that shows the steps customer(s) go through when interacting with a company, such as shopping online, visiting a retail store and other experiences. The need for journey maps becomes more important as the number of touchpoints increase and get complex.
What is Big Data and Why Should I Care?
Big data has become part of our daily language. We read about big data. We see companies that are “experts in big data.” LinkedIn is filled with big data engineers…